FMCG Brand Protection
& Consumer Trust Solutions

Combat counterfeiting and build consumer confidence with invisible authentication for FMCG packaging.

FMCG Brand Protection
& Consumer Trust Solutions

Combat counterfeiting and build consumer confidence with invisible authentication for FMCG packaging.

Industry
Challenge

Industry Challenge

FMCG products command premium pricing, enjoy large-scale distribution, and generate consumer loyalty—making them attractive targets for counterfeiters. Unlike industrial products with technical barriers to entry, FMCG counterfeits are simple to produce at scale, with minimal technical expertise required.

FMCG products command premium pricing, enjoy large-scale distribution, and generate consumer loyalty—making them attractive targets for counterfeiters. Unlike industrial products with technical barriers to entry, FMCG counterfeits are simple to produce at scale, with minimal technical expertise required.

Our FMCG & Consumer Goods Solution

Signals embed invisibly into existing packaging with zero design changes required. Brands maintain premium visual presentation while gaining security benefits.

Benefits

Increase trust-led conversion, reduce counterfeit losses, enhance transparency, strengthen loyalty, protect brand equity, and expand globally.

Implementation

Authentication-enabled artwork embeds invisibly into existing labels and carton designs. No production line changes, no special inks, no new equipment. Existing manufacturing processes immediately produce authenticated products.​​

Our FMCG & Consumer Goods Solution

Signals embed invisibly into existing packaging with zero design changes required. Brands maintain premium visual presentation while gaining security benefits.

Benefits

Increase trust-led conversion, reduce counterfeit losses, enhance transparency, strengthen loyalty, protect brand equity, and expand globally.

Implementation

Authentication-enabled artwork embeds invisibly into existing labels and carton designs. No production line changes, no special inks, no new equipment. Existing manufacturing processes immediately produce authenticated products.​​

Answers to Your Top Questions

Answers to Your Top Questions

From setup steps to feature details, our FAQs cover
everything you need to know.

From setup steps to feature details, our FAQs cover
everything you need to know.

How does mobile verification work?

Distributors and supply chain players can point smartphones at packaging to verify authenticity. Any modern smartphone camera works without apps. Average verification time 2.3 seconds. Results include "Authentic," "Suspected," or "Counterfeit" with option to unlock loyalty rewards for verified purchases by customers.

What's the impact on packaging design and appearance?

None. Invisible signals embed within existing artwork at pixel level—100% design preservation with imperceptible modification.​​

How does grey market prevention work?

Real-time geographic analytics from every scan reveal products appearing in unintended territories or unexpected channels. Unusual patterns trigger automated alerts, enabling intervention before parallel market establishes foothold.​​

What's the timeline for FMCG deployment?

7-15 days typical from artwork submission to market verification. Embed invisible signals into existing artwork, validate on production samples, supply authentication-enabled files to printers, and activate verification at launch.

Does point-of-sale verification require special hardware or training?

No. Any smartphone camera works without apps. Retail staff simply point device at packaging—no special tools, no training, 2.3-second result.