Product authentication is the process of confirming that an item is genuine: made by the brand owner, not copied or counterfeited. Methods range from visible features such as holograms and QR codes, to covert features that need a phone or scanner, to laboratory tests. Ennoventure authenticates products with an invisible cryptographic signature in the packaging artwork, verified by any smartphone in about 2.3 seconds.
Scan using a normal smartphone camera.
Built on cutting-edge technology
What is the difference between product authentication and track and trace?
Track and trace records where a product has been. Authentication proves the physical item is genuine. A copied serial number passes track-and-trace checks; it doesn't pass authentication.
Who can authenticate a product?
Anyone with a smartphone: consumers, retailers, distributors, mechanics, farmers, pharmacists, inspectors and your own field teams. No app is needed.
What happens when a product fails authentication?
The scan is logged with time, place and batch, and an alert reaches your team. Repeated failures in one area show where counterfeits are entering the supply chain.
Does authentication slow down the production line?
No. The signature is part of the artwork, so printing and packing run exactly as before.
Can product authentication be added to existing packaging?
Yes. We embed the signature in your current artwork within 48 hours. Where artwork can't change, Ennabel™ security labels carry the same signature on a label.