Insightful Articles
See how we are thinking about anti-counterfeiting technology and brand protection
The Year Three Problem: What No Anti-Counterfeit Packaging Vendor Will Tell You
Most anti-counterfeit packaging solutions stop working by year three. not because the technology fails because the adversary learns. here's what the best brand protection leaders do before that clock runs out.
What Brand Protection Leaders at Fortune 500 Companies Actually Look for When Evaluating Brand Protection Companies
Discover the 5 dimensions fortune 500 brand protection leaders actually use to evaluate brand protection companies and why most vendors don't make the cut.
The Strategic Mandate: Scaling Digital Brand Protection Platforms for Global Enterprise Integrity
Digital brand protection platforms safeguard revenue and reputation by detecting online infringements and securing products with invisible, copy‑resistant authentication. They unify monitoring, enforcement, and real-time intelligence to turn brand protection into a strategic, data-driven growth enabler.
2026 Brand Protection Essentials: A Complete Defense Framework
Modern brand protection uses AI-driven detection, invisible authentication, and real-time analytics to combat superfakes, secure supply chains, and recover revenue. They help enterprises protect consumers, strengthen enforcement, and build a future-ready defense against counterfeiting.